Soul Treats

THE BRIEF

The best cake factory in Tanzania tasked us to boost and their online presence, They wanted to tap on the online orders. The task at hand was to create awareness of their new service, acquire new customers and establish strong TOMA.

OUR ROLES

Campaign big idea / Social media strategy / Content creation / Online engagement / Copywriting / Creative visual approach and direction / Campaign microsite design and creation / Incentivising

THE SOLUTION

Big Foot Africa designed a campaign We created posts that drove engagements and proposed Instagram live sessions that customers will see who is who in the zoo. Ran a giveaway that helped us to connect consumers emotionally. The campaign had one focus, Drive conversations